"The Integrated Local Strategy will support and encourage rural communities to positively meet the challenges necessary to strengthen the agri-food industry, diversify rural economic activity and sustain the rural population."
Vincent McKevitt, Rural Area Co-ordinator, Department of Agriculture and Rural Development

Overview :: Agriculture and rural development is a key sector within the Banbridge District. It has the 11th highest number of farms in Northern Ireland (approximately 1,294) and nearly 2,500 people are employed in this sector. 84% of farms in this area are classified as either small or very small and the average farm size is 28.4 hectares. The most common farms are cattle, sheep and dairy. Farming has changed dramatically in recent years due to CAP, BSE, Foot and Mouth. Consequently, small farms are becoming less viable. Rural development aims to address the many problems facing the farming community and to create alternative economic and social activities.

1. Promote farm diversification and rural business development.
2. Promote the development of an integrated strategy for the natural and built environment in rural areas.
3. Enhance access to employment for rural dwellers through the provision of training and childcare support.
4. Foster new rural enterprises by contributing to the expansion of an enterprise culture within the area.
5. Support the survival and expansion of existing businesses.
6. Enable farmers and rural dwellers to adapt to changes.

1. Deliver Natural Rural Resource Tourism Initiative (NRRTI) and Peace II funds by December 2004 within the Banbridge District target areas of Gransha, Ballyward, Katesbridge and Rathfriland.
2. Deliver the LEADER+ Programme within specific areas of the Banbridge District.
3. Provide support through the provision of training, technical assistance, capital assistance and crèche facilities.

1. Continue to administer NRRTI and LEADER+ support until December 2006.
2. Provide training and skills development via the LEADER+ Programme.
3. Promote possible cross-border projects under Interreg IIIa.